Sitecore Campaign

Part - 2 Campaign Creator in Sitecore

Part - 3 Associating Campaign Activities to pages

Part - 4 Associating Campaign Activities with Sitecore Form submit button

 
Campaign

• A campaign is a promotion or advertising initiative designed to encourage people to visit your website.
• You can use campaigns to raise brand awareness or to get contacts to perform certain actions on your website.
• Sitecore Campaigns allow you to target the user once they arrive at the site.
• Campaign activities are individual campaigns that run for a defined amount of time.

Campaign Group

• A campaign group is a higher-level campaign that contains multiple campaign activities.
• You can use campaign groups to group individual campaign activities that you run across different channels.

Create a campaign group

• In the Marketing Control Panel, in the content tree, expand the Taxonomies node and click Campaign Group.

• On the Home tab, in the Insert group, click Campaign Group.

• In the Message dialog box, enter a name for the campaign group and click OK.

• To save the new campaign group, click Save.
• To deploy the campaign group, select the root Campaign group item and on the Taxonomy tab, click Deploy.

Part - 2 Campaign Creator in Sitecore

Part - 3 Associating Campaign Activities to pages

Part - 4 Associating Campaign Activities with Sitecore Form submit button